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Strategic Clarity for Complex UX & CX Projects

Leading work efforts, strategising ways forward, and designing effective solutions for ambiguous and multi-stakeholder key projects.

Hi, I'm Giuseppe

I work with Product, Design and CX leaders to articulate and bring their visions to life, obtaining stakeholder endorsement and cutting through complexity.

North Star Proof Of Concept

Transform vague ideas into clear concepts. With a fast grasp of complexity, creative synthesis, hypothesis-driven approach, and visual prototyping power, I help you transform scattered ideas among stakeholders into focused visions.

End To End Product Stewardship

Translate visions into effective solutions. Combining solution-oriented thinking with strategic doing, I help you materialise concepts and ideas into a prioritised roadmap and ready-to-implement solutions aligned with your product vision/strategy.

Strategic Narratives and Collaboration

Facilitate change beyond your team with clarity. Achieve alignment and clarity through a customised process and workshops. Garner support from top management or investors through compelling storytelling.

Work

I favour guiding ambiguous projects that require research, strategy, and alignment among multiple stakeholders to drive outcomes and internal engagement.

UX vision and fast prototyping for a complex logistics B2B tool

Proof of concept for the next generation of a complex logistics B2B tool to reduce operators’ cognitive load while giving them full control, make the tool future-proof for upcoming functionalities and tech refactoring.

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User research and strategic work to inform founding team decisions

Customer archetypes, journeys, research insights and ideation workshops to consolidate to help the founding team clarify the value proposition and develop a tangible product.

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Design Sprint and stakeholder research to define after-sales CX improvements

Research, strategic recommendations and a co-created prototype to improve CX for customers with technical issues on heavy, industrial, 3D printing machines.

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Design Sprint and stakeholder research to define after-sales CX improvements

Research, strategic recommendations and a co-created prototype to improve CX for customers with technical issues on heavy, industrial, 3D printing machines.

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UX vision and concept for the in POS merchants' onboarding experience

Driving a product team to define the desired customer journey, roadmap and ready-to-implement concept onboarding new merchants in setting up the POS.

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Hungry for more? Glad to share further!

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What clients say about me

“Giuseppe's ability to research, synthesise and communicate that synthesis in a clear and inspiring manner is phenomenal. In our context, where priorities are changing weekly, this was super helpful to me.”

Simon A.

Design Strategy Lead at EOS

"Giuseppe is a great team player and partner when it comes to all the stages of product creation. The team and I would not have achieved much without Giuseppe."

Maria B.

Sr PM, SumUp

Sr PM

"I highly recommend Giuseppe. His deep design expertise, strategic mindset and dedication to high quality elevate products and inspire those fortunate enough to work alongside him."

Samta K.

PM Lead, Sennder

Site Lead

"I have learnt a lot from Giuseppe's systems mapping and problem-solving capabilities, to make sense of complex topics moving towards actionable insights."

Marianna R.

Co-Founder, Tonus Tech

Founder

"You've succeeded in adapting to new people, understanding project challenges, and coordinating with different teams. You knew how to translate our needs while challenging us with your ideas."

Thomas A.

Customer Success, SumUp

Customer Success

"The collaboration was always highly constructive. Giuseppe structured, prepared and executed the creative workshops with the highest level of professionalism."

Stefanie V.

Service Manager, EOS

Service Manager

"I was impressed by Giuseppe's systematic, professional approach, the empathetic but honest way he communicates with clients and the quality of his designs."

Denis W.

Lead Engineer, Futurice

Lead Engineer

"Giuseppe brings everything together cohesively in an understandable way. His work brought us forward as no one did before."

Gerrit E.

CPO, Bosch Power Tools

CPO

"Moving easily between design, tech and project management, Giuseppe unfolds his magic in creating real impact with deep trust earned from clients."

Emile S.

Site Lead, Futurice

Site Lead

giuseppe de cesare freelance ux designer

+15 years of experience

After working for more than a decade with agencies and product companies in Italy, Spain, and Germany, I transitioned to working as an independent consultant.

I specialise in working in cross-functional environments where design can catalyse the cooperation between product, marketing, sales, tech and business.

Clients often choose to work with me because I can quickly grasp complex topics, adapt to changing priorities, and bring a creative, solution-oriented approach to my work, along with dedication to high quality.

Get in touch

Bring me on board to get clearer ideas and stronger alignment faster. I look forward to exploring how to work together.

Reach out

Book intro call

hello@giuseppe-decesare.com